Montpellier Business School

Short course – Improving your sales performance

Business training – 100% online

Business training - 100% online

This training course teaches you how to shape your sales approach and implement a strategy for winning and retaining customers in order to boost your performance.

960 € Net of tax | FNE eligible

Sales representatives

Duration: 12 hours


Courses taught in french or english

100% online


Training overview

  • Build efficient strategies to succeed in your sales approach
  • Identify and adopt the best practices to turn prospects into profitable customers
  • Addressing the complex issue of performance evaluation in business

Unit 1 | Digital tools to support your sales

Making the most of your time and efforts

Using e-selling (video encapsulation, serious play) and networking to sell


Unit 2 | 10 tips for planning business success in a new world

Structure your sales approach

Implement a strategy to win new customers and build loyalty


Unit 3 | Developing your commercial efficiency to boost your performance

Prepare the future by adapting your practices to your targets

Offer a remarkable customer experience

Implement responsibility and ethics in customer relations

Application form

Questionnaire at the start and at the end of the course to assess learners’ progress

  • Virtual classes and dynamic work
  • Sharing of experience and exchange of best practices
  • Building a tailor-made action plan
  • OPCO funding
  • FNE-Reinforced
  • FNE-Rebound
  • MBS consultants-trainers, experts in consulting and business development
  • MBS Researchers in management science (specialised in management, strategy, marketing or finance)
  • “Optimising your commercial performance” is a new training course
  • Number of participants limited to 8
  • MBS is registered in Datadock
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