Master Allera Alejandro

Alejandro Allera has more than 25 years of professional experience in the public and private sectors. He holds a Bachelor's degree in Business Administration (Marketing specialization) and a Master in Politics and Public Management. In the academic world, he has 17 years’ experience as a professor of International Entrepreneurship, International Marketing, International Strategy, Intercultural Administration and Export Projects. He was for 7 years a manager at the TEC de Monterrey, Campus Guadalajara, as Director of the Master's Program in International Business and previously as Director of the Bachelor's Program in International Business. He also was for 6 years Director of the Public Agency for international trade and investment in Mexico and has worked for some international companies, such Quaker Oats. Within MBS, he was part of the Accreditation Office, working for AMBA, AACSB and EPAS International Accreditation. He is also a Faculty Member.

Allera A. 2006. Bringing the poor into the export process: The importance of diversity, differentiation and public-private partnerships as an economic engine from the local approach. World Trade Center (UNCTAD-WTO).

International Business, International Economy, Leadership, International Entrepreneurship